KLM Airlines - New Invisible Seating?
KLM Economy Comfort Invisible Chair Illusion Video
Advertising That Puzzled Everybody at the Manchester Airport!
KLM Royal Dutch Airlines captured the imagination of travelers when they hired magician Ramana to perform his famous levitation trick at Skipol Airport in Amsterdam last December to advertise the benefits of the airline’s new economy comfort option.
The marketing stunt continued at Manchester Airport T2 in February where English passengers seen a guy sat on what appeared to be an invisible chair, legs crossed, casually reading a newspaper.
All this guerrilla marketing was to advertise the benefits of KLM’s economy comfort product, which grants passengers an additional 10cm legroom as well as enabling them to recline their seat twice as much as a standard economy seat.
As for the trick, that’s Ramana’s secret, unless you can figure it out from the video below.